LEARNING
The Dance
Through this project I realisied that often the sexiest data to show — the coolest tricks we can pull of as engineers, scientists, designers — is at not necessarily what is meaningful to the person we are presenting it to. Ultimately, establishing a two way street means identifying value for both / all parties involved in an experience.
This project provided insight into the value of community building and the importance of making sure that we never lose sight of the meaning behind our work.
RESULT
Premium Value in Japan — Harboring differentiated experiences for fandom that allow users to check in listening habits of their community as well as their own.